Original, wildly inspiring, personal, and provocative, Book Yourself Solid is an easy-to-follow road map for starting and growing your service business based on seven core self-promotion strategies. You will not only learn how to develop a strong marketing plan and brand identity, but you will also learn why self-promotion is critical to your success—and how to do it with passion and purpose. Even if you hate the idea of marketing and selling yourself, this practical, inspirational guide will lift you up and give you the confidence you need to comfortably and authentically market yourself and your services, tap into an endless supply of quality referrals, and watch your business grow. If you are a seasoned professional, you will find the fresh ideas and tactics you need to keep bringing in new business for years to come. If you are a novice service professional looking for a complete business building system, you will have the keys to unlock long-lasting business prosperity, security, and abundance for yourself and your family.